A Revitalization of Underground
My team at Visual Soldiers partnered with WRS Inc. to help revitalize Underground’s strategy, brand identity, and web experience and bring their new vision of creating a sustainable community to life.
From the beginning, the big picture of Underground’s new development was always to generate a sustainable community. The mark was designed as a dynamic open canvas that could support a variety of textures and lifestyle photography.
Mimicking the brand identity’s vibrant look and feel, we designed and developed a seamless web experience for Underground. Visitors can follow the development, view the latest news articles, see upcoming events, and explore the directory of restaurants, shops, and entertainment.
- Brand Strategy
- Copywriting
- Web Design & Development
- Creative Direction
- WCAG Compliance